Notes
(this webpage is under construction, revision and update)
1. Design of “MODERNISM” logo/brand introducing the Modernism Collection, now at the Minneapolis Institute of Art, originally at Norwest Corporation (now known as Wells Fargo). This "MODERNISM" logo was featured on first collection overview poster and in comprehensive brochure introducing the Modernism Collection at Norwest. Note: Designed while Patrick Redmond was creative Art Director, Art & Design Group, Norwest Corporate Graphics, Norwest Corporation, Minneapolis, 1988-89. "Modernism" logo/brand/poster received first “color in typography" award from New York-based Graphic Design: USA magazine’s “Desi" awards, now known as the “American Graphic Design Awards”. Also note: "MIA" logo, also shown, and MIA website/webpage featuring this Modernism logo/brand were not designed by Patrick Redmond. Patrick Redmond designed the original "MODERNISM" wordmark/logo/brandmark; the "MIA" logo was designed by Milton Glaser. For related videos re: the MODERNISM collection at Minneapolis Institute of Art, see https://www.youtube.com/playlist?list=PL2ABA33CF99416D39. For further related information, see https://artsmia.github.io/ancient-pages/1/exhibits/modernism_gift.html.
3. This note to be revised and updated... The corporate Walker Methodist "WM” logo/brand/symbol was designed by Patrick Redmond, Patrick Redmond Design, c. early 1980s. Sans serif typography ("Univers") of the design he originally specified to be used with “WM” symbol for the words “Walker Methodist Residence” -- as well as other divisions or related entities -- and which was used for many years before the "Walker"/"Methodist" current version. An approximate version of the original sans serif typography may be seen with the symbol on exterior signage [provide photos] at the entrance to Walker Methodist Health Center on Bryant Avenue South, Minneapolis, Minnesota (see image at bottom of webpage at "Examples").
4. Patrick Redmond created the design of the residential/home/house symbol/brand for GreatMinneapolis Real Estate Company, Incorporated, c. early 1980s, a company which later became "Lakes | Sotheby's". Note: Patrick Redmond did not design the GreatMinneapolis Real Estate website and is not responsible for the typography. To see an image of the GreatMinneapolis Real Estate Company, Incorporated logo, contact Redmond@PatrickRedmondDesign.com.
5. Patrick Redmond created the "TC American" logo design/brand lettering through Williams Advertising, Minneapolis.
6. Re: Experience: Celebrating 50 years since beginning work in the field... Note: Patrick Redmond did not design the respective websites linked below. Links are provided for informational purposes only re: respective corporations or institutions.
Other notes:
More Re: 03.15.13 "News & Updates"
This is the original version of text (including links) of the "Letter to the Editor" submitted to Dwell magazine: "“Rewind: Balthazar Korab, Picture Perfect” (December 2012/January 2013) reminded me of his photos of the Eero Saarinen-designed Milwaukee Art Museum and Milwaukee County War Memorial Center. This inspiring modernist building is one of my almae matres since, as a Milwaukee native, I had attended years of what was then known as the Milwaukee Art Center’s Children’s Art Program classes there when it was still new in the early to mid-1960s. It is now in dire need of preservation." – Patrick Redmond, Saint Paul, Minnesota (See “War Memorial Center needs $5.3 million in repairs,” by Steve Schultz, Milwaukee Journal Sentinel, September 16, 2011) Further reference: http://www.balthazarkorab.com/03_detail_04_Milwaukee10.html Perhaps you could show these images: (specific links provided with letter submitted) (note: Lake Michigan appears in the background in of one of the photos linked; the unforgettable view of the lake filled the windows of my East-facing, cantilevered classrooms. – Patrick Redmond,www.PatrickRedmondDesign.com)... further information re: Milwaukee Art Museum history.
More Re: 06.15.12 "News & Updates"
Congratulations to 2012 AIGA Minnesota Fellow Award recipients John DuFresne (former Norwest senior graphic designer who, with Bill Moran, had been graphic designers at Norwest [now known as Wells Fargo] when Patrick Redmond was [creative] art director of the corporation's Art & Design Group, Norwest Corporate Graphics), Monica Little, and Heather Olson. Note: Patricia Dunn-Walker mentioned in her introductory remarks from the podium for AIGA Minnesota Fellow Award recipient Heather Olson, that she [Pat Dunn-Walker] had been elected as AIGA Minnesota [MGDA-Minnesota Graphic Designers Association] Secretary “when Patrick Redmond was president” [of AIGA Minnesota, when it was known as MGDA]. Also, a minor distinction of note: This mention made “Patrick Redmond” the only person cited by name from the podium at both the 2012 AIGA Minnesota Fellow Awards Ceremony and at the previous evening’s Advertising Federation of Minnesota [AdFed] event “Mad Men & Women of Minneapolis” where he was included as someone who had been working in the field during 1970 and earlier (including the mid-to-late 1960s). Patrick had begun working in the field in 1966… 2013 was the 47th anniversary since he began work in the field. His career spans part of the era highlighted at the AdFed event. The emcee at the AdFed event, Steve Wallace, had mentioned, from the podium, “Patrick Redmond, a graphic designer” when describing the range of people represented at the AdFed event. The significance of this dual citation is related to the fact that there has often been mutual antipathy between people working in advertising and those working in design.
More Re: 06.14.12 "News & Updates"
About the event "Mad Men & Women of Minneapolis"... According to the AdFed “We've located 100+ of these true advertising pioneers, who put Minneapolis advertising on the map, and invited them for an evening of networking and story-swapping at Solera. Join us for this once in a lifetime celebration of their talents.” – AdFed.org. Patrick Redmond was included as someone who had been working in the field during 1970 (and earlier–during the 1960s). Patrick had begun working in the field in 1966… 2012 is the 47th anniversary of his beginning work in the field. AdFed Program committee director and the emcee at the AdFed event, Steve Wallace, of Marketing Edge Group and formerly of JWT, had mentioned, from the podium, “Patrick Redmond, a graphic designer” – included when describing the range of people represented at the AdFed event. A 1970 photo of Patrick Redmond was included in the grid of various period photos of talent working in the field from 1970 and earlier projected on the screen at the event. His photo was second from left, bottom row. Patrick Redmond is a member of the Advertising Federation of Minnesota, an affiliate of the American Advertising Federation.
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CVA April 2013 Note:
"Testimonial" [04.12.13 version] by Patrick Redmond, former CVA [College of Visual Arts, Saint Paul, Minnesota] faculty:
"With an emphasis on ideas, idea generation, creative process and creative concept development, [during the 1980s] I taught “Ideation” courses ... and one semester of “Graphic Design”... . I was one of many practicing professionals who were part-time adjunct instructors at the College of Visual Arts, when it was known as the School of the Associated Arts (SAA), Saint Paul. My earliest students were among the first, at what became CVA, to be involved with computer graphics through tours of the Apple® regional offices and COMCEPT Computer Graphics. I was impressed with the creativity, sincerity, talent, dedication, and generally strong work ethic of the students.
This message is for CVA students, alumni, faculty, staff, parents, friends and supporters.
Black Mountain College was an amazing school founded in 1933 in Black Mountain, North Carolina. The school closed in 1957. See http://www.blackmountaincollege.org and http://en.wikipedia.org/wiki/Black_Mountain_College. Black Mountain College was also featured on PBS’s “American Masters” series. See http://www.pbs.org/wnet/americanmasters/database/black_mountain_college.html
Sometimes I wish I could have been a student or teacher there, during certain periods of that College’s history. However it closed when I was seven years old.
During the late 1960s-early 1970s, I feel fortunate to have met Josef Albers, Robert Rauschenberg, Buckminster Fuller, and John Cage, among others who were part of Black Mountain College’s history.
I believe that before CVA closes (if and when it closes), it will be important to help preserve its history and legacy. For example, even though Black Mountain College closed after 24 years, its spirit lived on through the legacy of those who taught there and through the influence of its notable alumni. Books have been written about it. Again, for a summary and details, see http://en.wikipedia.org/wiki/Black_Mountain_College.
When CVA’s history is created for posterity, I will be honored to be listed among those who taught there.
Whether CVA continues or not, or reinvents itself, its positive history is important to preserve, its influence and legacy will be important to communicate to the community and future generations, like we can still see the influence of Black Mountain College. Perhaps a related museum and or art center could be established, comparable to, similar to the “Black Mountain College Museum and Art Center” … see www.blackmountaincollege.org.
Those who have studied the history of art and design, those who have studied the biographies and autobiographies of artists and designers, know that the dignity, the talent, of those in creative fields is indomitable, and will often not only survive but flourish in one form or another, whether or not CVA survives this reversal of fortune."
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Discover these capabilities as approaches to innovation in design:
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Note: Patrick Redmond, PatrickRedmondDesign.com, while a graphic designer-in-residence in Grand Rapids, Minnesota (1974-1976) designed the original "GR" logo used by the Grand Rapids High School Hockey Team. This team won the Minnesota State High School League's State Hockey Championships in 1975, 1976, and 1980. When the team won in 1980, a photo of the event, featuring players wearing the "GR" logo on their jerseys, appeared on the front page of the Minneapolis StarTribune newspaper (further bibliographic details to be provided). Over the years the original "GR" logo design has been altered and modified by individuals other than Patrick Redmond. The version that is available on "JV" or "Junior Varsity" jerseys at www.grhshockey.com is a modified version [not modified by Patrick Redmond] of the original "GR" logo designed by Patrick Redmond.
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What is "brand identity"?
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